How to Answer "What Do You Do" When You're a Health Coach

Marketing and Mindset for Wellness Coaches Podcast, with Dr. Kim Foster and Kris Jones

Speaker 1 (00:00):

A lot of us know what we do, but we can't communicate it

clearly. When you figure out how to write your own marketing copy, everything

else begins to work for your business. It does take some energy initially, but

once you've got it clear, you never have to reinvent that wheel when you can

confidently communicate what you do. So much happens.

Speaker 2 (00:27):

Welcome to Marketing and Mindset for Wellness Coaches, the

podcast for health coaches and wellness entrepreneurs just like you who are

building a business, making the world a healthier place, and designing a first

class life. I'm your host, Kim Foster, MD and certified business coach, and I'm

on a mission to help you uplevel your strategy and raise your mindset so you

can truly thrive and grow your business. Let's get started.

Speaker 2 (01:00):

Welcome back to the show. I'm Kim Foster and I'm an MD

turned coach, a business mentor for my fellow health and wellness coaches, and

also the founder of the Wellness Coach Academy. Now, if you are building your

business, that's whether it's a side hustle or your main gig, someone has

probably asked you, so what do you do? And this one seemingly innocent question

can cause a lot of people to feel paralyzed and kind of like a deer in the

headlights. It's so awkward, right? I mean, you want to talk about what you're

doing because you know that it would be beneficial for you in terms of

networking and getting the word out. But how do you answer this question in a

way that's actually going to sound interesting to people? Well, if this is

something that you struggle with, if you dread being asked the question, what

do you do?

Speaker 2 (01:46):

Then this episode is definitely for you. My guest today is

Kris Jones, and Kris is a StoryBrand guide and the founder of Red Door Designs,

a website design company, and she was mentored by the StoryBrand founder Donald

Miller himself, and she's got over 20 years of experience in clients like Nike

under her belt. Kris is extremely passionate about helping self-employed women

to get website copy that sells so that they can multiply the revenue and really

focus on what they do best. I'm super excited to share this interview with you

because I had a fantastic conversation with Kris, and I know that the wisdom

that she shared with me is going to help you not only with dealing with this

super awkward question of what do you do, but also with your messaging in

general and a website that connects with your dream clients. So let's get into

it. Well, hey Kris, welcome to the show.

Speaker 1 (02:39):

Thank you for having me. I'm so happy to be here, Kim.

Speaker 2 (02:43):

Yeah, I am really looking forward to our conversation

today because we're going to help people, hopefully help them with a number of

things, but specifically help them figure out what to say when somebody says,

so what do you do? Which I mean, I dunno about you, Kris, but I hear this all

the time. My clients and students who are health and wellness coaches, they

really struggle to properly answer that question or to just to know how to

gracefully answer it or effectively answer it or whatever. So I'm excited to

hear the ideas that you've got to share on this particular bugbear, how to

handle this question. Before we get into all of that though, I just want to

give our audience a bit of context. So I would love for you to just tell

everyone about you, Kris, and tell us what brought you to the work that you're

doing today and give us all of the background.

Speaker 1 (03:31):

Okay. My name is Kris Jones and I am the founder of a firm

called Red Door Designs, and it's red door designs.com. I've been doing this

work for about 20 years, and my passion is really around storytelling and

simplifying the way we do things in business as entrepreneurs and solopreneurs.

So I started out years ago in design and then through the years started

building websites and recognized this really giant struggle that all my clients

were going through around writing for themselves and writing their own copy and

writing for their own business. And it was literally time and time again. Every

call I'd get on, I'd hear, why is this so hard? Why I am a smart person, why

can't I write for myself? And so after that happened about a hundred times, I

decided to really narrow the work that I do and really focus on that piece

because when you figure out how to write for yourself or you know how to get

the help that you need to write your own marketing copy, everything else begins

to work for your business.

Speaker 1 (04:59):

And it's a wheel that it does take some energy initially,

but once you've got it clear, you never have to reinvent that wheel. So you do

that hard work once and then it keeps working for you time and time again, and

you can repurpose it on all the platforms on your website and your social

media. I've just found it to be so incredibly effective for my clients that

that's really my passion, and I help people really create copy in two and a

half hours flat. Nice. So the people that I work with are busy. They don't have

a lot of time, and also they just want it to get done. So the idea of getting

to check that off your list and within two and a half hours is like,

hallelujah.

Speaker 2 (05:51):

That's awesome. I love that. And that's really

interesting. So you came to it from this design background thinking that you

are going to be designing beautiful websites for people and then really

discovered in being in the trenches working with people that Yes, of course we,

and I think this is why people want to have a website designer too, is to have

this really beautiful visual, great looking website, but what you found is

that's not even the hard part. Really the sticky part where people get really tripped

up is actually in the messaging and the writing and the copy. Is that sort of

what you discovered?

Speaker 1 (06:25):

That is so true, and also because I've been doing this for

a long time. Years ago, maybe 10 years ago, maybe 15, you could have a

beautiful website and it would do well for you. And nowadays really, if you

don't have great copy, you can have a beautiful website design, but if you

don't have copy that actually tells the story and really connects with people

and motivates them to take action and gets them excited to work with you, it's

not going to work for you. And so yeah, over the years I really recognized if

you've got your website copy down, and believe me, coming from design, I am a

huge believer in the power of beautiful design. I'm all about it. I really

appreciate elevated design, but what I found was design is actually secondary

to copywriting, and getting clear on that copy is fundamental to business

success, where if you have a beautiful brand design, it's great, but it's not

fundamental to your success.

Speaker 2 (07:39):

That's so good to hear. And really that's coming from a

designer, so that's really valuable to hear because I think a lot of people can

dismiss that. We get sort of caught up in something that looks pretty, but a

pretty website, like you say these days, there's just not going to be enough.

It's just anybody can have a pretty website. So there needs to be so much more

to connect. Okay, so let's get into this. I wanted to start by talking about

why the issue of starting with handling this question of, so what do you do

when you get asked this question? Why is that particular issue important? And

also how, of course this relates to your website and your online presence and

stuff, but why do you think it's important to have your messaging really ready

to go so that when you get confronted with this question, you can really

confidently communicate what you do in a clear and compelling way? Tell me

about the importance of it.

Speaker 1 (08:36):

Well, you just hit the nail on the head with the word

confidence. When you can confidently communicate what you do, so much happens.

People immediately trust you. They immediately get excited about the

possibility of working with you. They get really clear about that you solve. So

if they don't need that problem solved, they know friends. So everybody you

tell you end up entering into an engaging conversation with them, number one,

so it's a lot more fun, but then they become your engine of like, oh, she's the

woman who specializes in helping people with Lyme disease or coaching people

through whatever health issue is going on. So that's a big one. It is also

really important just personally feeling the confidence and having the clarity

around what you do. A lot of us know what we do, but we can't communicate it

clearly. And so once you bridge that gap, you just show up more confidently,

you stand taller, you're prepared and ready.

Speaker 1 (09:47):

And the way that you answer the question, what do you do?

Once you get that down, those words, you literally use those same words on your

social media profiles, use those same words on your website. So yes, it's

important to be able to answer that question, but it's also important because

it affects all the other areas where you show up online. Even on your business

card, you can put this. So I really encourage people to memorize it once

they've got it down, put it up on their wall and make sure it's in your own

words and it feels natural to you. The beautiful thing about answering that

question is that you want it to feel casual and conversational, and that in and

of itself is just so refreshing. Nobody wants to hear a robot using four

syllable words in their answers. So yeah, it's effective on so many levels,

it's not even funny.

Speaker 1 (10:53):

It's just this really powerful thing. But the other reason

why it's so important is because as coaches and as business owners and

solopreneurs, we get asked that question a lot and people are just trying to

figure out what you do or make conversation or learn about you. And two

mistakes happen a lot. Number one, we don't answering the questions, so we just

answer with a two word answer, a three word answer, I'm a health coach, and

then the conversation just falls flat and they're like, oh, okay, well, where'd

you grow up? Or it's just pivot, right? Or, oh, those deviled eggs, sure look

good over there. Let's still move over to the buffet table. So that happens,

which is no fun. And then the other thing that happens is what I call the curse

of knowledge, which is essentially just you're so close to the work that you do

that you end up kind of talking over people's heads around your niche or your

specialty. So it can kind of be the opposite of the two word answer, and it can

be overwhelming for people to try and digest too much information about a topic

that they're not familiar with. So when that happens, you notice the eyes glaze

over and they're trying to track, but they can't, and then you've kind of lost.

So

Speaker 2 (12:27):

Yeah, I think we've all been on the receiving end of that

kind of thing where we ask somebody innocently what they do and then suddenly

we're getting a whole lecture on the details of their industry using jargon and

all kinds of things. There's just frankly boring to us. So yeah, I mean, I

think if you can think of, okay, don't be that guy. Don't be that person who

just blasts this unsuspecting stranger with all kinds of industry stuff.

Speaker 1 (12:55):

Right, right, exactly.

Speaker 2 (12:57):

Cool. Okay. So what are the fundamental parts that you

have to figure out even before you can create this messaging around what you

do, what you need to know before you can really craft that message?

Speaker 1 (13:09):

There are really three parts to crafting that message. And

the way that you really begin this conversation is by getting clear on the

problem that you solve. So who do you work with? Who's your audience? I mean,

we can even do this kind of live, if you want to throw out an example of a

client that you have or some people that you know, but it might be like, I

help, I have a friend who has Lyme disease, so I'm in my

Speaker 2 (13:41):

Mind. Yeah, use that with example. You said that before.

Speaker 1 (13:43):

So the problem might be a lot of people that have Lyme

disease struggle with even getting out of bed in the morning. And so right then

and there, I've identified who I work with and the problem that they're

struggling with.

Speaker 2 (14:01):

Nice.

Speaker 1 (14:03):

So it's very simple. It's just a one sentence thing. But

notice the power of starting with a problem is that our brains,

psychologically, we are problem solving machines. And so we can't disengage

when someone presents a problem to us. Fundamentally, our brains can't

disengage until we know that problem has been solved. And that is the reason

why we go into a movie theater and you watch a character like Jason Bourne or

whoever else has a problem, he can't know who he is, and we sit there for an

hour and a half waiting to make sure that that problem has been resolved. And

so it's the same thing, but in a more mini format when you're answering this

question, what do you do?

Speaker 2 (14:56):

I like that.

Speaker 1 (14:57):

So it starts with that, and then you really present your

service as the solution to that problem. And so you say, I'm a coach who helps

people with Lyme, readjust their diet and get their energy back, something like

that. Or I have a program or I have a three-step program that helps people with

Lyme. Notice, I'm just talking about my solution. All it is, this is my

solution. So step one is the problem, step two is the solution. I have a

program that helps people with Lyme get their energy back. So problem, step

one, step two, solution. And then step three is the success that they get to

experience so they can enjoy the things they love again and engage in

activities with their loved ones.

Speaker 2 (15:58):

Oh, I like that. Okay.

Speaker 1 (16:00):

Yes. So this is all a miniature story. So we've

established ourselves as the guide, we've established the hero and we've shown

them what success looks like, and we've, as the guide, we show them, I have a

process that helps you solve your problem and reach success. So in these three

little steps that feel short and simple, there's so much psychology and so much

power that goes on in this little story, and then people go, oh my gosh, I have

a cousin with Lyme and I got to connect you, or, wow, I struggled with that or,

so it begins a conversation where who knows where it can lead to, but in a

perfect world, it will just keep getting you more clients and you can start

also learning what words get people more excited or get them to engage on a

deeper level so you can kind of play around with it a little bit.

Speaker 2 (17:01):

I love that. So if I'm understanding then the non

workshopped version of the answer to, so what do you do would be, I'm a health

coach and I work with people with Lyme disease. That would be just kind of like

the flat statement, that kind is the conversation, non-starter sort. If it's

like a closed loop, it ends it and then we're off to the deviled eggs. So

that's the one. But then what you're saying is, okay, start with talking about

the problem, because you're right, that's a problem that people, it sort of

opens a question in their minds tapping into that human psychology. And then

people want to know, okay, well, and so what's the solution to that? So they

would say something like, and this could be, are you talking about when people

are actually to the question? So what do you do? Well, how people with Lyme

disease or people with Lyme disease simply can't get out of bed because they

don't have the energy. I'm a health coach who works with people with Lyme

disease to modify their diet and change their lifestyle so that they can get

the energy back. And those are the two pieces, the problem, solution. And then

the third is the why, the big kind of what is actually success going to look

like so they can right that

Speaker 1 (18:18):

Third

Speaker 1 (18:19):

Piece, and we really want to be exuberant about this. We

want to show them, part of that role is showing them what's possible. We think

in such limited ways that as the guide, you have to show them, if you do this,

what's possible for you is that you can get back to living the life of your

dreams. You can live a life that was better than what it was prior to. You can

climb a mountaintop if you want to climb to a mountaintop. So again, you don't

want to get too detailed, but we really want to get into the hearts and the

minds of our people. What do they really dream about? If I've got lime, I would

really dream about, for my friend anyway, she had to quit her job. And so I

think for a lot of people with Lyme, they are really wanting to get back to

work again or getting back to playing with their kids on the weekends. So we

really want to tap into what's their heart's deepest desire, and then how can

we amplify that and really show them that this really is possible for them?

Speaker 2 (19:30):

Yeah, because a much richer, fuller story that you're

telling rather than just the plain statement, but you're not by tapping into

all those human emotions and really showing that story arc, you're not going

into, it's more detailed, but it's not going into the industry jargon, boring

detail that we're talking about. This is just human needs and universal human

experiences. And I would think that somebody who's on the receiving end of that

elevator pitch or just that response, even if they don't have Lyme or really

have somebody who's close to them who has it, they can imagine it because

you've kind of painted this whole story arc of a character in a movie you

called upon that character who started with Lyme and actually didn't start with

Lyme, but started feeling like having its great full life, got Lyme disease,

couldn't get out of bed, lost a lot of things, their livelihood, all that, and

then regained it. And so that's compelling. So we're all drawn into those kinds

of story, character transitions and all of that kind of stuff.

Speaker 1 (20:36):

Yes, yes. I mean, the way that you experience, whether

you're talking to somebody at a coffee shop or a networking event or just out

to dinner meeting people, I mean, your life, the way you interact with people

totally changes when you engage in this way. The conversations get really real,

they get really rich, then people are very curious or they have a story to

tell. So it just, everybody wins.

Speaker 2 (21:04):

It taps into that natural curiosity. I think so much more

than just, I'm a health coach who works with people with Lyme.

Speaker 1 (21:11):

Right.

Speaker 2 (21:12):

A couple of things that you mentioned there, definitely. I

know that you're certified. You mentioned the guide and the hero and all of

those kinds of things. Is that the framework that you're drawing from to kind

of pull in your messaging strategy?

Speaker 1 (21:26):

Absolutely. So yeah, I'm a certified StoryBrand guide,

which just means that I am certified to basically help my clients understand

how stories are told and to craft their own story. It's inspired by a book

written by Donald Miller called Building a StoryBrand. I do believe every

business owner should have that book. It's full of so many good nuggets. But

what happens is people read the book and then they're like, okay, I get it. I'm

on board. Storytelling is the answer to marketing. And then they're like, oh my

gosh, I just pulled up this page and it's the blinking cursor

Speaker 2 (22:11):

Blank page syndrome. Where do

Speaker 1 (22:13):

I, yeah, exactly. Where do I start? And then we put it off

and then a year goes by and then we hire someone to try and do it for us, and

then they can't quite capture our voice. And it's a challenge. It is. It's hard

to do it yourself and it's impossible hiring someone else. They can't capture

your voice the way that you can, you're you.

Speaker 2 (22:35):

Yeah, agreed. I mean, talk to me though a little bit more

about this. I'd like to dig into this a bit more. Why is it so hard for us to

write for ourselves? Why are we paralyzed? We can understand the concept on a

cognitive level of that I need to create the story. I need to position my

customer as the hero of the story. I'm the guide, all of that kind of stuff, so

we can understand it on one level, but then when it comes right down to it, why

is it so hard for us to write for ourselves? Why do people struggle with this?

Speaker 1 (23:06):

Well, the first thing I want to share is that it's truly

hard for everybody, even for writers. It doesn't matter how many degrees that

you have under your belt. This is hard to do for ourselves. And the reason is

because we are too close to ourselves to talk with perspective. In order to

write compelling copy, you really do need some perspective. You need some

distance from yourself and your own business to be able to see this is a good

thing to talk about, but this is maybe too much. And so the metaphor that I use

is really we are all inside of a bottle as entrepreneurs, as coaches, as

business owners, we're inside the bottle trying to read the label of the

bottle, but that label can only be read from outside the bottle. So just by the

very nature of like, we are our business. We are us, I am me, I can't write

about myself because I'm too close to it.

Speaker 2 (24:11):

Yeah, that's so true. That is a perfect metaphor. I can

visualize that. Definitely. So if that's the problem though, what's the

solution now? Do we need to get outside the bottle? Do we need to get somebody

else read the label to us? What do we need

Speaker 1 (24:25):

To do? Right. Well, the beautiful thing is there's a

really simple solution, but the reality is as entrepreneurs, we've just only

had two options for so many years. We either DIY it and write it ourselves and

try and figure that out, which feels to most a little bit of torture. Or we

hire somebody. I know people who have spent upwards $40,000 for a single sales

page copy, but it's not uncommon to spend 10,000 on a sales page copy. And yet

that person is, I'm sure an incredible copywriter, but nobody can capture your

voice, but you are the only one. So that puts everybody in kind of a pickle.

What do we do about that? Well, the way to solve that is through a

collaborative copywriting process, and that is why I created my program

literally just to create, there's got to be a better way that allows you not to

have to do this by yourself because we know that doesn't work.

Speaker 1 (25:39):

You're in the middle of the bottle and also allows you to

really inform the process with nobody knows your business better than you.

Nobody knows your clientele better than you. You are the voice. So my role in

the process is really like you've got all the information on the inside. You

just need somebody who knows copy strategy and knows how to pull those nuggets

of information out of you and then organize them in a way, a little puzzle

pieces together to craft your story for you. And then the process is very

collaborative. So we get on a 90 minute call and we go through the entire

wireframe of your website and make sure that it's totally dialed in with your

voice and the nuances of the terminology of your industry. So it's

collaboration that's really the magic key to copywriting that feels aligned

with who you are and yet is also really effective at attracting more leads for

you filling up your business.

Speaker 2 (26:50):

Yeah, I love that. I mean, that feels like such a logical

solution because it's still then with that collaborative approach, it's still

then coming from you. It's still, you understand your clients the best and you

understand how you want to, what ideas you want to put forward and what you

believe in, but you don't have that outside perspective. So to collaborate with

somebody who is outside the bottle who can help you to hone your messaging so

that it really is going to resonate and is not just all garbled because it's

just too much about you or whatever other mistakes that you're making just to

make it more clear. So I love that class, so it's not DIY, and it's not done

for you where you just hand it over to a copywriter who may or may not be able

to fully capture your essence, but it's more like collaboration with somebody

who can help to pull that essence out of you and make it clear for the wider

world. So that's such a great solution.

Speaker 1 (27:48):

Yeah, it's so much fun. What's really cool about it is

that a lot of the entrepreneurs that I'm working with have been dreading this

and putting it off for so long, and then they go through the process and like I

said, the whole thing takes under two and a half hours. So it's quick, but they

also, everybody finds it so fun. I have a blast. They have a blast. We're

working together, we're getting it done. And then you've got this foundation.

Not only is your website written for you, but you've got this foundation of

copy that you can pull from, so you can go to your website and pull information

for, like I said, social media or LinkedIn or whatever. You never have to

reinvent the wheel. You never have to rewrite it again.

Speaker 2 (28:39):

Yeah, I was thinking about that because it goes then far

beyond just the website. I mean, the website is one place where your messaging

is going to live, but I mean that core messaging and how you're going to show

up, that's how you're going to show up and how you talk about what you do

everywhere, whether it's social media or in person or that networking event

with the deviled eggs, wherever it is. But you've got it straight and clear and

it appears on your website just always there visible. So I love that. That's

great.

Speaker 1 (29:09):

Yeah, I mean, the beautiful thing is really that then your

website becomes like a sales a 24 7 sales person, and it's working for you. So

when you get on your sales calls, people are already queued up and excited to

work with you. They just want to chat and engage, but you don't have to get on

calls and do a bunch of selling because that's already been done for you. And

so you get to spend more of your time just doing the work that you really

Speaker 2 (29:38):

Love. I love that. And then you're also proud to drive

traffic to your website because you know that when they get there, they're

going to get so much of the core messaging, all the information that they need,

rather than get to your website and still feel kind of confused about what it

is that you do or how you can help them and all of those kinds of things. But

it becomes really the goal is you're going to need to start sending people to

your website. I know a awful lot of people in the beginning, they might create

a website, but they don't really feel super confident about how it's presenting

them to the world, so they're hesitant to actually send traffic there. So

that's not a good thing. You really need to be to feel confident that your

website is doing the job that it needs to be doing.

Speaker 1 (30:22):

Yes. One question that I get a lot is really like, okay,

if I'm new in my business, where should I be spending my money and where should

I be? DIYing?

Speaker 2 (30:33):

Good question.

Speaker 1 (30:36):

I love answering this question because it's so liberating

and there's so many cool tools out there that can help us, especially when I

watch what's happened with design over the last 20 years and the invention of

Squarespace and Wix and things like that that just allow people to really build

their own websites and feel empowered to go in there and not only build it, but

go in and make changes and updates. And I think it's really an important thing

to do if that's what you want to do. But your website is so, so critical. The

great thing about Squarespace is their templates are pretty rigid. They're

beautiful, but they're pretty rigid in that they won't let you mess up their

designs.

Speaker 2 (31:26):

Yes, there's good and bad with that rigidity, right?

Speaker 1 (31:28):

Right. Exactly. But that's really the good thing about

that rigidity is no matter if you're not a designer at all, you're going to

have a beautiful website with Squarespace and then put your money into getting

strategic copy so the website actually works. And then as we're becoming our

own bosses and building our businesses, I think it's important to talk about

what role does the website play and all the different things that we feel like

we have to be doing. And a lot of clients I talk to, they're like, I feel like

I need to be on social media. I've got to be doing this. I've got to be doing

that. And it's like my take on it is less is more do the things that you're

naturally drawn to doing. But if you imagine a flower, so the center of that

flower is your website and all the pedals are things that you can do around

your business. It might be networking events, it might be going on a podcast

interview or it might be social media. So those are all the pedals around and

all the pedals point to the middle. Every pedal points you to the website. So I

really like to say your website is the center of your marketing universe, and

everything points there. So if I would say, don't worry about any of the

pedals, focus on your website, that's where you're going to get a return on

your investments. Yeah,

Speaker 2 (33:09):

That's great advice. This has just been such a great

conversation, Kris. You've shared so many insights and just such a useful

framework of how to approach our messaging and some solutions for all of that,

and it's just been such a pleasure talking to you. Before I let you go though,

I believe you have a special offer for our audience or just tell us where

people can go to learn more about you and get in touch with you.

Speaker 1 (33:32):

Yeah, so I have two places that you can go. If you are a

DIYer and you want to delve deeper into answering this question, what do you do

and kind of crafting your own mini story, you can DIY it with my mini

workshop@claritywithKris.com, and that's Kris with a K. So clarity with Kris.com

is my free offer. It's a five minute workshop and you're going to get a lot of

information from that. I also offer in there a worksheet along with a video,

and then I am more than willing to give your audience feedback. If they want to

share the Google Doc with me, I can give them feedback on their worksheet.

Speaker 2 (34:17):

Oh, nice. That's great. Thank you.

Speaker 1 (34:19):

Yeah, I'm happy to do that. And then if you are a business

owner or a coach and a coach and ready, just ready to get your copy done with

you through a collaborative process, you can work with me and to do that, go to

grow.red door designs.com. That's grow.red door designs.com, and we will get

your copy done in 2.5 hours flat.

Speaker 2 (34:51):

I love it. That's so great. I will put all those links in

the show notes too so that people can easily find them.

Speaker 1 (34:56):

Kim, thank you so much. This has been a real blast talking

to you.

Speaker 2 (35:01):

I don't know about you, but I loved that conversation and

I loved digging into Kris's approach for tackling the question, what do you do?

And also all of her wisdom around messaging and website copywriting in general.

I would love to know your thoughts. Is this question something that you have

struggled to answer in the past? Do you feel like you've got a more specific

approach now for how you can craft your response? Let me know in the comments

below this video, and in fact, I would love for you to actually write out your

elevator pitch and your response to this question. Let's see what you have come

up with. Of course, if you are listening to the audio of this episode, then go

ahead and find me on Instagram and share your thoughts with me over there. I would

love to continue the conversation about this. Okay, that's a wrap for today.

Have a wonderful week, and I will see you again very soon.

Speaker 2 (35:51):

Thank you so much for tuning in today. Now, if you enjoyed

this episode and you are excited to take your coaching business to the next

level, then I would love to invite you to attend my free online class called

How to Build a six-figure Health Coaching Business using one signature program.

And that's even if you are a brand new coach, I will be revealing the three

behind the scenes secrets to financial freedom without exhaustion, burnout, or

being a slave to social media. In this free class, you'll learn the exact

blueprint to having the impact and life you desire, even if you're not sure how

to make it happen. Right now, I'll also tell you about the single biggest

mistake new health and wellness coaches make and what to do instead, and I'll

be teaching you exactly how to design a signature program, step-by-step,

including how to price your offer. And yes, I give you real numbers to attend

this class. All you have to do is sign up at Dr. Kim foster.com/six figures and

reserve your seat for free. I will see you there.