The most profitable thing in your business is the story you haven't told yet.

Let me write it for you.

★★★★★ Rated 5. on Google by 128 coaches and consultants

What did I learn working with these companies? The power of Story.

Brand Logos

Do you cringe when someone asks for your website?

You’ve rewritten it. Edited it. Tweaked it.

And still… the words aren’t working.

Clients trickle in.

Referrals are great but inconsistent.

And when someone asks what you do, you fumble.

Here's what's actually going on:

You have a STORY problem.

One story, told right, replaces almost every other marketing tactic you've been trying.

I spent decades working with the world's biggest brands and household names.

Nike. Adidas. Jeff Bezos. David Beckham.

I learned what makes people stop, lean in, and buy.

When I left the big brands to do my own thing, I brought everything I knew with me and focused it on the people who needed it most.

Coaches and consultants who change lives every day but struggle to explain the value of what they do.

I tested the approach on my own business first. Then I couldn't keep it to myself.

So I turned it into a system.

It's called the Signature Story-Selling System.

One story, strategically crafted, that works everywhere your business shows up.

Your website.

Your sales calls.

Your social media.

Your emails.

One story that turns strangers into clients and makes your business dramatically easier to grow.

Things are about to get a whole lot easier.

And you deserve that.

People instantly "get it."

The right clients find you.

Your website works while you sleep.

Writing is done.

Selling is unnecessary.

You proudly share your URL.

Your revenue grows. Predictably.

Kris Jones's signature
Logo StoryBrand

How to replace all your marketing with a single story.

Introducing...

THE SIGNATURE STORY-SELLING SYSTEM

Turn your story into the marketing engine that sells for you.

1. Mine For Gold

I extract your story from your brain and write it for you.

2. Refine Your Story

We collaborate until every word feels exactly right.

3. Deploy Everywhere

Your story goes to work across every platform .

4. Sign More Clients

Turn on the client-getting faucet. Leave it running.


Your Signature Story is the missing piece that can change everything. 

Use it everywhere to sell for you 24/7

Website

Sales Pages

Instagram Bio

Email Signature

Lead Magnets

Social Media Ads

Email Sequences

Podcast Episodes

Consults & Sales Calls

eBook Introduction

LinkedIn Profile

Professional Bio's

Instagram Stories

Facebook Group Page

Podcast Guest Intro

YouTube Channel

Services Descriptions

Speaker Bio

Business Cards

Proposals & Estimates

This is not another diy course or group program.

It's just you and me, 1 on 1.

Kris Jones with a client

Designed specifically for coaches, consultants, and service providers who are: 

Deeply competent but frustratingly invisible online.

Mid-career and ready to finally look like the expert they already are. 

Done being the best-kept secret in their industry.


Because you don't need more information. You need someone to do it with you.

Everything we'll create to turn your story into a client-getting system:

StoryBrand Website Messaging

Turns your site into your top salesperson.

Elevator Pitch One-Liner

Makes people instantly "get it".

Homepage Video Script

Builds trust before you say a word.

Signature Process Infographic

Shows your magic at a glance.

Lead Magnet Strategy

Grows your email list.

30 Days Business Coaching

Simplifies and accelerates growth.

Plus, you'll also get:

Web Design & Photo Guide

Aligns your visuals with your message.

Testimonial System

Turns client praise into social proof.

Social Media Strategy

Aligns profiles to attract ideal clients.

Pricing Strategy

Positions your service for premium pricing.

Sales Call Confidence Training

Turns conversations into signed clients.

Brand Copy Bible

Keeps your messaging consistent.

Kris Jones's Book

"I love Kris Jones' work"

— Donald Miller, Author of Building a StoryBrand

Your investment pays for itself.

Less than 2.5 hours of your time for a complete marketing system.

60 minutes to mine for gold. 90 minutes of collaboration to make it perfect. 

That's it. 

2 payments of:

$0

Or save $400 with one-time payment of $6,997

For most clients, the investment pays for itself within 30 days.

It includes everything you need:

STRATEGY 

CONTENT

DESIGN

COACHING

I hear stuff like this all the time...

I made back 20X the investment in a weekend! Best money spent.

I'm closing 95% of my sales calls now that I have clarity.

I saw a 986% increase in conversions in the first 30 days!


I'm now charging 6X more for the exact same service.

You captured my essence and voice so beautifully.

Clients are already sold before I get on the call.

COMING FALL 2026

StoryBrand Your Coaching Business

12 Simple Strategies That Make Dream Clients Say "YES"

Built on the principles of the StoryBrand framework, this practical guide shows coaches, consultants and advisors how to craft one clear story that attracts the right clients, and turns their marketing into a reliable client-generation system.

You'll learn how to:

  • Simplify your message so people understand your value in seconds
  • Turn your website into a tool that converts visitors into discovery calls
  • Align your website, social media, and sales calls around one clear message
  • Build a profitable business that grows without starting over every month

If you want more clients, more revenue, and a business that finally feels simple to explain, this book shows you the path forward.

The proof is in the results.

Let's start with the numbers.

128 Google Reviews 5.0 

"I made $93K in the last 3 months with my Story."

Neill Williams, Coach

"I'm now charging 6X more for the exact same service. Within just a few weeks my pipeline filled up and my revenue was 40% higher than my previous highest month."

Michael King, Coach

"I made back 20X the investment in a weekend."

Dominick Nusdeu, ENTREPRENEUR

"I saw a 986% increase in conversions in the first 30 days of going live."

Shardul Mehta, Coach

"Getting just one new client more than covered my investment. Within the first week I had 3 prospective client calls booked. "

Deb Meyer, ENTREPRENEUR

"I'm booked solid for the next 6 months and already making $100K above my best year ever."

BILL ZIPP, CONSULTANT

Everyone asks the same question.

"Will it actually sound like me?"

"It was so easy because Kris did the heavy lifting. And yet I was engaged in just enough to make sure the copy was truly aligned with my voice."

MOLLY CLAIRE, COACH

"Kris captured my voice to a T. I'm delighted with the results."

LYNN WOLFSTONE, CONSULTANT

I worried no one else could capture my voice. The process brought it to life online in a heartfelt, genuine way. It was astounding.

Mary Huang, Wellness

If you've tried to figure this out on your own...

you're not alone.

"I wasted at least two years trying to do it on my own. If only I had invested in myself sooner. Now that I have the right words, I'm way more confident. I use those words in everything I do."

Mikki Gardner, Coach

"I read StoryBrand but didn't have the brain space to figure out how to implement it myself. Kris saved me so much time."

Crystal Whitmarsh, WELLNESS

"Before Kris, I kept second-guessing myself. I was too close to my own work Kris provided the perspective I needed to communicate clearly."

THOMAS STELTER, COACH

And here's what changes when the story is right.

"The clarity gave me confidence, saved me so much time, and brought me peace of mind knowing my message is truly resonating with the right people."

HEIDI ALLSOP, COACH

"I immediately got two high-ticket clients after updating my website."

ERIC SVEDBERG, COACH

"I'm closing 95% of my sales calls. The story helped me get clear in my own mind about what I do. It's boosted my confidence and made me feel like an expert."

ANDREA GILES,

And then there's this.

"Getting just one new client more than covered my investment. I have more time because my website does the selling for me."

EMILY GOWEN, COACH

"My business grew to the point where I needed to bring on a partner. That was my ultimate goal."

SCOT SULLIVAN, WELLNESS

"I feel the kind of joy that comes with knowing I'm on the right path. Kris will change your life. I am not kidding."

Marilyn Bosquin, Coach

Still on the fence? Here's my promise to you.

Love your Signature Story Guarantee

You will love what we create together. It will sound like you at your most articulate. Aligned with your voice. Resonant with your ideal clients. Ready to work the moment it goes live.

No icky selling tactics. Guaranteed.

When your story is right, you don't have to convince anyone of anything. Right-fit clients just say yes

Headache-Free Guarantee

My process is streamlined, efficient, and dare I say, enjoyable. I'll be with you every step of the way so nothing feels overwhelming or unclear.

No Experience Needed Guarantee

You don't need to be a writer. You don't need your story figured out. You just need to show up and answer my questions. I'll take it from there.

The Wall of ❤️

I easily wasted at least two years trying to do it on my own.

I have saved myself so much time, money and mental agony

A comprehensive service at this price point is rare.


I teared up when I saw my Signature Story for the first time.

I made 100K in just 93 days with my Signature Story!

I immediately got 2 new high-ticket clients.

128 Google Reviews 5.0 

Nothing sells like a good story.

Yours is waiting.

You've been sitting on the most profitable asset in your business for years.

Your story is already inside you.

Let me help you tell it so the right clients can finally find you.

For most clients, the investment pays for itself within 30 days.

P.S. I have a good feeling about "us". Don't you?

FREE VIDEO & TOOLKIT

The Five StoryBrand Soundbites That Bring You More Clients

Write your five soundbites in 10 minutes.

Use five simple phrases that sell.

Apply them everywhere to increase revenue.

Explain what you do in seconds.

Get the 5 StoryBrand Soundbites That Will Attract More Clients

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Clarity That Increases Conversions

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