How to Ditch Burnout & Build Freedom with Kym Tolson
Ever feel like you're stuck in a cycle of work, burnout, vacation, repeat?
I just interviewed someone who broke that pattern completely.
Kym Tolson, known as The Traveling Therapist, went from burnt-out clinician to living full-time in Airbnbs across the globe. And she's running 15 income streams while she does it.
In this episode, she shares:
🌍 The moment everything shifted (it happened in a hotel room in Mexico)
💡 How to spot your scalable niche using what clients already tell you
⏰ A simple time study that revealed where she was wasting hours
If you've ever wondered what it would look like to build a business that actually works for your life, this conversation will open your eyes.
How to Ditch Burnout & Build Freedom with Kym Tolson
Kris: [00:00:00] Welcome to from Click to Client, where we transform a confusing message into a clear, compelling story that sells. I'm your host, Chris Jones, StoryBrand marketing expert. I'm here to help you attract more dream clients with the power of story.
Welcome to the podcast, Kim Tolson. I am.
I am so thrilled to have you here today, and I'm excited to really talk about how to think outside the box as far as income streams go, as far as lifestyle goes, as far as really bringing more freedom. Into our lives, right? Yes. This is your jam. Yes. This is your jam. Yeah. I have been so looking forward to this conversation, so thank you.
Tell us a little bit about yourself.
Kym: So, I'm Kim Tolson. I'm a licensed clinical social worker. I'm also known as the traveling therapist. So I, I basically live in Airbnbs with my boyfriend and I used to take about. Eight weeks of [00:01:00] vacation a year and I would go take a vacation. 'cause I love to travel.
I would take a vacation and then I would. Come back, I'd cram in all my clients and then I'd get so burned out that I'd need another vacation, and then I would just, it was like rinse and repeat. So finally I figured out in 2018 I could go all online and that literally changed everything. So I decided, my boyfriend decided, we decided we're gonna like sell everything and we're just gonna.
Move and we moved to Florida and we stayed down in Florida for about two years and they were, we were like, we're just like renting a place, let's just live in Airbnbs. So from there we just did it. We've got some stuff in a storage unit. We don't own anything except for our cars and we just, we live in Airbnbs now and hard part of that evolved into me teaching.
Therapist how to do the same thing, how to develop portable practices so they could live the same life because it's, you know, it gives me so much freedom and so much fun. And, you know, that's part of my story. Yeah.
Kris: Oh my gosh. That's huge. I think it's such a paradigm shift even to hear you talking about what you're doing.
Thank I, yeah. In, in the best way. And this happened in 2018, so this was. [00:02:00] Wait, be before COVID. I think a lot of people, yeah, recognized the freedom of working online around 20 20, 20 21. But you were a pioneer. You were ahead of your time on this.
Kym: Yeah, I mean, I was sitting in a hotel room in Mexico and I stumbled upon a Facebook group called The Online Therapist Group by Amber Leida, Dr.
Amber Leida, and everybody in this group was already working online. And then I was like, wait a second. I literally, I remembered so vividly sitting in that hotel room. I'm like, wait a minute. I could actually live in Mexico if I wanted to and still see my clients and make money and all of that.
And then it evolved from there. Yeah.
Kris: Oh my gosh. Okay, so what, what was the first adventure that you went on or the first kind of inaugural trip?
Kym: Oh my gosh. Well, it's, it's no longer trips anymore. 'cause literally we moved like every two weeks just from place to place. Um, but the first place was Hollywood, Florida.
We'd never been there. It was, it's right above Miami. Ocean front condo, we. Planted ourselves there. We were like, we dunno how long we're gonna be here. But then COVID ended up hitting, so it's kind of a long story, but COVID ended up hitting, so we kind of got stuck there for a [00:03:00] little bit. But what better place to be stranded than Hollywood?
Florida oceanfront condo. I mean, it's like, you know, south Beach basically, if you're familiar with the blue water and everything, it was amazing. Um, and then another really cool thing we did, we lived in the Dominican Republic for four months, so we rented, we just hopped around the Dominican Republic.
Rented Ocean front Airbnbs and did that and worked remotely and that was amazing. And um, I mean we've been so many places. We've been back and forth to the United States I think four times now. We've literally just like all the places we've missed the time before we went. We go there now, we're already planning like April through June, we're probably gonna do it again, like trek back across the United States.
So what were your top, you never know.
Kris: What were your top three? Cities when traveling the us
Kym: Oh my gosh. Lake Tahoe. I, I, is that a city? I don't even know if that's a city, but Lake Tahoe park City, Utah. Love that. Hollywood continues to be a favorite. Like when we left Hollywood, we were like, okay, we need to get out in like.
Explore the world or whatever, but we keep ending up back down in South Florida, especially in the [00:04:00] winter, so love that. So those are probably my top, top three, but I mean just Montana, Yellowstone, all the national parks we've been to, it's just the list goes on and on. Yeah.
Kris: Is incredible. Have you had any challenges?
Taking your business online. I know clients are probably pretty comfortable with it now, but back when you started, was there any pushback? Did you have to overcome objections? Like how did that transition go for you?
Kym: As a therapist, we are bound by licensing rules and regulations, right? So the states used to not allow you to be outside of the state when you saw your clients, even when it was telehealth that you were doing.
There used to be a lot of regulations around that. Now most of them allow you to be out but you still have to check. Each state that you're sitting in, you've gotta check their licensing regulations and you've gotta check your licensing regulations. And then if you're out of the country, it's a whole other thing.
And if you wanna be insurance based, which a lot of therapists wanna be, there's also rules around the insurance companies and where they allow the clinician to be sitting when you're delivering services, even if it's telehealth session. So figuring out all those [00:05:00] nuances is. Really complicated, you know, and then there's liability insurance you have to worry about.
And it's just, it goes on and on. And then if you wanna become a coach like me, that gets more complicated. Um, you know, so I see some clients, I have very few therapy clients anymore, and then I have these other income streams that I've developed that I'm a coach. So you have to figure out the nuances around that.
Like, how do I do coaching without it being therapy? It, you know? 'cause you don't wanna offer anything. Therapy services if you're doing coaching services. So that's a whole other nuance that just like, you know, licensed professionals have to really think about if you wanna like grow outside of the box of like that traditional job that you're doing under your licensure.
Yeah.
Kris: Tell, tell us about that journey from therapist to coach and how did that just become a thing for you?
Kym: Oh my gosh, it's such a story. Oh, and I'm, I'm what they call like a quick start, right? So if I get an idea, I'm like obsessed with like putting it out into the world. So right now I have about 15 income streams and they've all grown out of, uh.
Passion I've had, or [00:06:00] a problem that I've had that I then felt passionate about trying to teach other therapists really how to do it. So the initial one was insurance billing. Once I decided I wanted to be all online and all over the world, I quickly realized I was on all these insurance panels and they had really strict rules about telehealth, especially back in 2018.
So as I'm learning this, I'm like, okay, well I'm gonna start a Facebook group. I'm gonna start a course, I'm gonna start a membership. So I have a membership. You know now that was born out of that problem of how do we figure this out? And I also had really bad billers at the time that it's such a long story.
They ended up like firing me because I was trying to learn how to do my own billing. So I had to learn how to do my own billing. And all of that evolved into this thing of like, I've gotta teach other therapists how to do this now too. 'cause I don't want them to be stuck like I was in these problems. And then the traveling therapist was born the same way. It was very similar. It was like, okay, I'm doing this, like I'm running into this problem, this problem, this problem. So let me start a podcast. I started the podcast and then out of that came a course and you know, a Facebook group. We've got like 28,000 members in the Facebook group now, and oh my gosh, just everybody in there [00:07:00] is figuring this thing out together.
It's really, it's like a movement now. The traveling therapist and then ai. Obsessed with ai. The day chat PT came out, I was like, I was already using AI in other capacities, but when Chacha BT came out, I was like, this is gonna change the world for everybody, including therapists. If therapists knew that they could use these automations or chat PT to help with this, and this, their lives are gonna be so much easier.
They're not gonna have to burn out. They can go live in other countries and actually sustain this lifestyle, you know, 'cause there's so much administrative work. Being a therapist besides seeing your clients. So AI came out and I got obsessed with it. I'm still obsessed with it. So I started a Facebook group and a podcast and you know, I have two memberships now for ai to help other, to help other.
Therapists learn how to be able to do all of this and make their lives easier. Really, the bottom line is I don't want therapists to burn out. I want them to have really fulfilling lives now and not wait until they're retired and totally burned out.
Kris: Right. Oh my gosh. Okay, so tell me some ways that you're using AI and helping other people use ai.
Oh my goodness. To [00:08:00] totally. Give you your time back or make your life easier or uplevel your practice.
Kym: Well, one really cool thing is in my journey with ai, I got connected with a company called Hey Barry, and I'm now their clinical consultant for product development. Um, and we, they always say, say we, you're part of this company.
Now we. It's a HIPAA compliant AI platform, so it helps therapists be able to write progress notes and treatment plans. And, um, we've got a HIPAA compliant AI bot in there that you can consult with and be like, what, what interventions am I missing with this client? Any ideas? And the bot comes back and reads the notes and the treatment plan says, you know, have you thought about the fact that their dog died?
Three months ago, and maybe they're grieving, you haven't talked about that at all, right? This assistant like works with you inside of this HIPAA compliant platform. So that's one way. Um, and then one of my memberships, like every month I just give them a new AI tool that I'm using in my own life, in my practice, my business that's making, you know, my life easier.
Like, there's one called Manis. Manus is amazing. Manus Dot, IM, if anybody's into ai you can tell it to make you a [00:09:00] website. You can tell it to make you a web app that you can sell, you can use as lead magnets for products that you're doing. And it whips these things up in about 10 seconds. And it's.
Incredible. And it, it just, it just changes. It's gonna change the world, but products and web design and graphics and all of that. So that was the topic this month inside of the clinical AI club is how do we use Manus to do all this stuff, especially if you wanna scale out of the one-to-one as a therapist.
So tools like that. Every month I've got a new thing learning about and teaching them about how to build custom GPTs and all of that. And then the Thera AI hub, I found that therapists were so busy they didn't know how to use these tools or they didn't wanna learn how to use these tools that I was teaching in the clinical AI club.
So I was like, okay, I need to build out a hub with all the prebuilt tools so the therapists can just hop in there and use the tools to like, write their Psychology Today profile or, um. You know, build a social media content creation campaign for the next 30 days. Or, uh, give your website a scam with s se for SEO mistakes that you might be making.
I've got another tool in there that writes their newsletters for them. You know, it's [00:10:00] like I've 35 plus tools I've built out already in there. Um. I don't know if that answers your question, but there's lots of ways I'm teaching them to use it and I use it in my own life, so it's really fun for me.
Yeah.
Kris: So you, you use Manus to create apps that they can then go into like a portal and use, have access to all those.
Kym: Exactly. Yep. They're like micro apps and they solve a problem that the therapist is having, like Nancy, the newsletter generator is what I call it. The one I just put in there the other day.
There is another one that's marked the marketing consultant and basically takes your website and a little blurb about you and does like a SWOT analysis with your competitors. Um, and about 10 other functions in there. It's just incredible. It goes out and actually searches in real time for, underserved populations and your zip code. So, and, and then it gives you like a marketing plan with how to work with that population that needs help, like that kind of thing.
Kris: Wow.
Kym: So yeah, that's just two of the tools. There's so many,
Kris: it's just my mind is really blown right now. So tell me, a lot of the people listening here [00:11:00] are service providers, coaches, therapists.
They work one-on-one. So tell us how you recommend people begin to scale Moving outta that one-on-one.
Kym: Okay. Yes. Every one of us. Has like the, that thing that your, all your clients say the same thing to you over and over again. They say, this is my problem. And then you start to hear it echoing, right?
And it's like, okay, I feel like I've answered this question about a thousand times. Right? Yep. So everybody can relate to that. If you're listening and you're like, oh yeah, my clients always say this, this and this. That is usually the first clue that you can scale with that problem that they're talking about over and over and over again.
So I recommend listening or. Just thinking about what have I heard over the years with my clients and how can I scale this? And AI's really good with that. Like I've built out tools for the therapist to be able to just go in and take that thing that whispers over and over and over again.
Put it into the niche finder that helps you decide how to scale this little tool I built. You put it in, it says, here's your niche and here's how you can scale that out into the world. And you can use AI for that. Anybody listening, you can literally go put it in and it's gonna give you a [00:12:00] thousand ideas.
And then. Read through them are, are one of these things that AI suggesting something that I actually could do. You know? And then once you do that, you know, meet up with a coach or somebody that could help you scale, or you could even use AI to help you scale these days so quickly to say, oh gosh, okay, I've got this problem that I hear over and over again.
It sounds like a course would be great for that. Let me go over to AI and just get an outline for a course. And that takes about three seconds with AI these days. Ask it to help you. Build it out. Build it out. Go pop it in a Learn Worlds or wherever you want to host it. Karras, where I host all my stuff.
Go put it over there and you've got a course, and then figure out what does your audience need around the course? Do they want like, um. Like an hour of coaching each month to help you like implement the materials that they're learning in the course. Really analyze your audience and figure out what they need.
And for there it'll grow. You build then you start building your list and funnels and email nurture sequences and all that stuff that comes with it. But that's where it starts finding that thing. I do always tell my own coaching clients make sure it's something you're super passionate about that you'd probably wanna talk about for the next 10 years if you had to, [00:13:00] because it's a bit of a commitment, right?
To scale into other, industries or other like. Like models because you're really picking this one little niche and then you're going all in with it. So you really need to be committed to it for quite some time to see it grow and be able to sell it and make money from it. Mm-hmm. Yeah.
Kris: I love what you shared about really listening to what you hear over and over again from potential clients or clients, people you talk to, and honing in on that one problem.
I mean, I think that, that that can be really hard. For a lot of entrepreneurs because we often solve a lot of problems, and my advice is always, you're gonna have to pick one. Yeah. Yes. Like to on-ramp. Everybody, once they're in your world, right, you can solve a lot more for them, but we have to pick that one on-ramps for them to come into our world and then they're gonna get all the goodness.
But exactly. If you solve too many things. People, they just don't get it. They, our brains just wanna hold on to that one thing. So I think that's really [00:14:00] powerful. Tell me a, a story about one of your favorite clients that you've worked with, or one of your favorite students. What, where were they when they came to you?
What was going on and what happened for them through working with you?
Kym: Oh my gosh. Oh, there's so many stories like this. I, you know, I, I. Mostly it's, well, I can think of this one, right? She's a single mom she had in Vira. She wanted to have a kid so bad, had the kid without a father involved at all, was really struggling with the one-to-one decided to scale.
So she's scaled into, she's got courses now. She's got a podcast. She's maybe seeing like five clients. A week now. But the big thing was she's like, I just wanna move to Spain, like Portugal or Spain, like she was obsessed with it. So we started with a full caseload, insurance based. Eventually we figured out she had to get off the insurance panel.
So we figured out how to do that, and then she figured out that one problem that we're talking about, she decided how am I gonna scale it? Just like I was saying. And then she and her son have just now moved and relocated to Portugal and they're living there now. Oceanside [00:15:00] in Portugal. And she's like living.
The absolute dream just by being able to scale like that. I think her niche now, I think is like Neurodiverse, neurodiverse mother, single Mothers is what her like little elevator pitch is right now. Wow. Oh my gosh. And it's working, you know, she's got her, she's got time back because she's able to scale.
To that, larger model where she's not just doing this one-to-one, like locked into that one-to-one model where you've gotta see 40 clients a week to make enough money to live. And then she didn't get to see her kid at all that her mother was, watching the kid more. But now she's able to scale and do these group coaching sessions and live in Portugal and has her sun with her and all that.
And it's just, it's an amazing story. I had her on my podcast telling the story. It was really cool.
Kris: Oh, I wanna hear that. I really wanna hear that. And so she can live in Portugal and, and coach anyone in the whole wide world. There's no limitations with that. I mean, there's probably, probably groundwork that you have to do, but um,
Kym: absolutely, you've gotta check with Portugal, you've gotta, usually get like an immigration lawyer involved.
You've gotta learn about [00:16:00] visas, the right type of visa for you. You have to have a certain amount of money saved up to be able to even move to another country. You know, I think it's like. You've gotta have $30,000 or something. You've gotta have a, an apartment already rented or a house already rented before you can even go over there.
So a lot of people are doing this like site unseen, you know, it's like, oh that looks good on, on the Zillow or of, you know, Portugal or whatever. I guess I'll rent that one. 'cause you have to have a year, uh, house rented for a year or a place rented for a year before you can even go over there.
Kris: Wow.
Kym: Yeah, I know. Oh my gosh. It's amazing.
Kris: Oh wow. Okay. So what, what's, what's up for you in the next few years? What are you dreaming up right now for yourself? Because you're just, you have such an incredible mindset around you're so capable and you don't adopt the normal limitations that society and culture.
It kind of grooms us for Yes. And I think it's so incredible. I, after college I moved to Europe. I worked in Dublin at Guinness Brewery, which was so fun. Oh wow. And then I [00:17:00] moved over to, um. The southern coast of Turkey and I worked at a deli there on the Mediterranean blue aqua waters and I was like, this is paradise.
Oh, and it was the my, it was the first taste in my life of an unconventional life path. Like the freedom. I watched people, it was a very international Turkish town that I lived in, and so people flew in. It was a para, a big paragliding community. Oh, cool. And they'd fly in from all over the world. They'd stay there for a month, they'd winter somewhere else.
And I was like. Oh my gosh. I don't have to just go home, get on that hamster wheel of being, working in a cubicle, being employed, having a, a rent or mortgage or a, a leased car. Like that's an option, but it's not the only option. Right? Yes. And, and I think that, that time in my life changed the trajectory of my life.
Completely
Kym: amazing. [00:18:00]
Kris: Yeah. And, and I think it really encouraged me to not be somebody who was employed by somebody else. Right. I just, yes, I just knew there was a different way and I knew I could figure it out. And though I was never a traveling, what do you call it? A what, like a nomad,
Kym: like a digital nomad?
Yes. You called it a
Kris: portable practice. I, I never had a portable practice, but I always. I travel was in my bones. And so I'd always go somewhere every year for a full month and it was always like India or Africa or just somewhere very adventurous. So I kind of scratched that itch. And then when I had my son as a single parent, and when he was a year and a half.
We moved to Mexico, central Mexico. Wow. For, um, we were there three months and it was, oh my gosh. So incredible. I met these other moms and like got embraced into this community and worked a little bit. Every day [00:19:00] I'd go to a coffee shop and the, and the cathedral bells would ring during my Zoom calls.
Oh. Anyway, so I just like, I have such a deep appreciation that you have really, taken that and amplified it in such a huge way, and thank you. Created this beautiful life. And now you're uh, not only helping people, but reminding them that there are alternative ways to live. If you take the time to ask yourself, what would be fun?
What would feel good? What are you exactly curious about? And I think so often we forget to even ask that question. Right. And then another year goes by. Yep. And then another, so
Kym: I know and. Every coaching client that comes to me, they wanna hop into, I don't, you know, I don't know where to go or what to do, and I'm like, back up.
Let's start with, what does your dream life look like? Like if you really, you know, uh, therapists always ask the magic wand question, if I could wave a magic wand, what would your life look like? It's cheesy, but it's true. In this case, it's like, what would it look like? And then like, let's backwards engineer it.
How are we [00:20:00] gonna make that happen? Because it's possible. Whatever you wanna do, we'll figure out a way to do it. You know, if it's other income streams or whatever, we could figure it out. But let's start there. Mm-hmm.
Kris: Tell us two questions for you. Number one, you told us about the single mom that moved to Portugal.
Yes. I wanna hear a couple more just to get our juices flowing for inspiration. Oh
Kym: my gosh, there's so many. Okay. Addie. Okay. Her name's Addie. She first, she and her husband lived in an rv and they traveled the country with two small children and the rv, and then they figured out this thing called Boundless Life.
Have you heard of Boundless Life? No. So it's, it's this program that. I think it's three months at a time. And they signed up for it, they were like, we're gonna sell the RV and we're gonna go do Ballast Life, which is, you know, in other countries, but they, right now they're in Greece. You go with the kids, it's a three month program.
They give you like housing, wonderful internet, so you can work remotely. The kids have like a community school that they go to, and they're in all these different places. They've got one in like. I think there's one in Thailand and there's one in Portugal I think, or Spain. [00:21:00] There's one in Greece.
They're all over the world now, this boundless life, and they are just. Avi, I see pictures every day. They're just out there doing it and it's, it's amazing. There's another traveling therapist. She decided she was gonna take a world cruise. Have you heard of the world Cruises? The, you, the
Kris: boat literally takes you all the way around the world, right?
Yeah, yeah. With her kids? Yeah. Oh my. How long does it take to do that?
Kym: I think, I dunno how long it year took her. I feel like it was like six to eight months or something. But she homeschooled the kids. And of course on a cruise ship, right? There's activities for the kids. There's like an activity director that just takes the kids and does things with them.
Oh my gosh. So they would have school and then they would go do the activities or whatever, and then come back for dinner on the cruise ship and then they would stop and all these ports. And that was also part of the world schooling where they would, you know, at each port they would learn a lesson about the world and that meets the curriculum for world schooling.
There. I have so many stories like this. I could go on. Oh my gosh.
Kris: What I love about the ones that you've shared is that they involve children. Right. It's not, I think a lot of people think that's the most
Kym: inspirational for me.
Kris: Totally. [00:22:00] Yeah. I think a lot of people might think, oh yeah, if I was single or retired or, or not single, but just didn't have children, right?
Like um, because their schools. Again, another layer of just assuming that we have to stay in our town because they go to a certain school and it's not true. Exactly. It just honestly, like I'm having a lot of light bulb aha moments. Oh, good. Yeah. So good. Okay, so. You have 15 streams of income. Yes.
Give us a handful of what they are. I'm assuming co coaching courses, uh, you don't really do therapy anymore. Is that true or do you Yeah, I, I do have
Kym: a couple that is one of my income streams. I do have a couple this. Now I'm a consultant, like the clinical consultant for Barry, so I'm doing a lot of that like consulting for companies around AI and therapists and that sort of thing.
Um, I've got three memberships that, you know, are separate memberships that bring in monthly recurring income. Gosh, what else do I do? Coaching. I've got. Coaching [00:23:00] clients. I have a coaching container that I offer, which is a 60 day. Um, I have affiliate partnerships. I have other like, just brand deals, like re recurring brand deals that, you know, people that sponsor my podcast and like my Facebook groups and that sort of thing.
So those bring in a lot of good revenue and you don't really have to do much for those. You just have to nurture your audience. So they bring them really cool products. So that works out very well for me. Um, and they're products I love too. And then the podcast, you know, the podcasts, they're not really income generating themselves, but they have sponsors and then just as lead magnets, they're great, right?
People every day are like, oh, I, I found you on the podcast. You know, you probably experienced that too. People are, oh, I heard your podcast and that's how I found you and mm-hmm You know, then my courses. You know, I've got a course for the traveling therapist. I've got an AI course, I've got the bill, like a boss course for the billing stuff.
So I've got those digital courses out there that are just self-guided courses they can pop into and take any time they want to.
Kris: Yeah.
Kym: I think that's all, everything.
Kris: So you, a lot of my listeners are coaches and I wanna hear more about your coaching [00:24:00] container. It's a two month container, right?
And tell Yes. Tell us how that came about and what that, what does that actually look like? What, how does that work really look for you?
Kym: It's evolved. It has changed because my passions have really changed over the years. I used to help people just get their insurance billing straight, like privately, but I don't I really have lost the passion for the insurance billing because it's a, it's a really frustrating thing to deal with insurance companies.
Um. I've hired, I actually have a team that does most of that membership for me, and I'm really out of that these days. What was the question? I lost my train of thought. I
Kris: wanna hear about the coaching container, right? It's a two month thing. Engage. Oh, the coaching container? Yeah.
Kym: Yes. Now it's called, and this is because I've evolved.
It's called the ai. The AI powered private practice intensive. So what it is, is the therapist comes to me, or I do it with I've done it with some people that just want other income streams that aren't therapists. They come to me and they're basically like, here's my problem. You know, I, I don't have enough staff, or I don't know how to do this.
How do I automate this? I'm drowning in this, this, and this. So I basically worked with them for 60 days. And say, how are we gonna put AI into your business to make it run easier, faster, smarter, [00:25:00] so you can get outta your business and have more time to like, enjoy your life? That's the overall theme with everything I do, is how can we help you enjoy your life?
I love it. Um, and then we meet three times in person for 90 minutes during that time, and then they have Voxer access to me so they can. Voxer is like a walkie talkie app for anybody that's listening and basically during business hours they can voxer me anytime they want with any questions that I give them my best advice on how to handle something or do something that they're working on.
Incredible. Yeah.
Kris: Okay, we're gonna wrap up now and I wanna ask you, what is one thing that a therapist or a coach that you would recommend that they do to. Really change their life or really improve their life.
Kym: Oh my gosh. The thing that changed in my life, I mean, there's been a lot of things, but one of them was, I had a coach and she forced me to do a time study.
She forced me to sit down and, and I do this with my clients now too. 'cause it was so life transformative, but sit down and write down 15, every 15 minutes what I'm doing in my business. For like, I think we did it for two weeks or [00:26:00] something like that. And, you know, then we went back together and we looked at all of the stuff that I was doing that was just like.
It could be automated. I could hire somebody. I was just, I was just spinning my wheels so much. Like just wasting time, like trying to do Canva Graphics for hours, you know, for a social media post. I mean, I could hire somebody on Fiverr to do that. I have the VA that does it for me now. But I mean, you can hire somebody to do that for you, but I.
I had to do everything myself, like I felt like I had to do everything myself. So this time study, it really forced me to look at where am I wasting my time and how can I outsource it? Or cut it out completely. Like is it even generating any revenue for me at all? Is there even a point to it? You know, looking at all of those factors and then making really big decisions around it.
And most of it equaled. I needed to hire, you know, scale to scale up. I needed to outsource all of these little things that I'm not that good at, so that was the biggest thing for me, and it allowed me to have a lot more breathing room and bring more money in. Because then I could just be in my creative zone of genius, like coming up with fun things to teach people and the [00:27:00] team is doing the rest for me now, which is amazing.
Building the funnels, like trying to build funnels like that was just nuts.
Kris: Totally. Totally. I hear you on that. Yeah. Yeah. I've heard that referred to as like, what are your $10 tasks? What are the $10 tasks that you're doing that somebody else should be doing so you can really focus on the higher level?
Kym: I love that. Exactly.
Kris: Alright, Kim, thank you so much for being here today. Where can my listeners find you?
Kym: The best place is my website, the traveling therapist.com. You can go there. I'm on Instagram, the traveling therapist under Kim, and it's KYM. And then if you're on Facebook, go to the traveling therapist.
Just type in traveling therapist Facebook group, and you'll find us in there. Yeah. Awesome. Thank you again. You're welcome. Thanks for having me.
Is your website turning away Potential clients? I can help you turn that around. Book a moneymaking messaging call with me today and we'll transform your story into your most powerful sales tool. That's all for this episode of From Click to [00:28:00] Client. Don't forget to subscribe and follow. I'm Chris Jones and I'll see you next.

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